https://jpcercal.com/en/tags/marketing/Recent content in Marketing on jpcercal.comHugoenFri, 12 Apr 2013 14:47:47 +0000https://jpcercal.com/en/increase-your-sales-with-email-marketing/Fri, 12 Apr 2013 14:47:47 +0000https://jpcercal.com/en/increase-your-sales-with-email-marketing/<p>In the first half of 2012 e-commerce sales increased by around 20% compared with the same period in 2011, representing R$ 10.2 billion in sales, these figures were provided by <em>e-bit</em>, which believes this phenomenon was due to increased employment, better income distribution, easier access and low costs for <em>web</em> browsing. However, the promotional tool <em>email marketing</em> played a major role, since 5.6 million consumers made their first purchase after receiving stores&rsquo; offer campaigns by <em>email</em>.</p>